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Sick of Collabs?

🤣 Totally. I’m sure I’ll be buying one since i love wierd ugly models and get made fun of all the time for wearing them🤣🤣🤣 I will say you and @Dullisc rock them hard and look good. 🥳☺️ The Matte-Max Amber would be the one I’d want. Maybe there are growing on me. Just like the Plantaris. 😘
" Pssst over here... I got what ya need here... try it once one..... don't cost nothin'.... this time anyway..."
Dealer.gif
 
The truth is Oakley does not make the "cake" part of the fortune each year on us "expert" collectors. They are making money on the people who buy a pair in April - June, wear the pi$$ out of them, throw them away and next year repeat with a new style. Most people buy a pair of glasses and at max use it 3 years tops. We make up about 1 - 3% of their clientele and the above mentioned is the rest. Most casual users are unadventurous and go for Black (Grey variants) or Brown (Gold variants) and a smaller percentage will step outside to the Blues, Reds, Greens, Etc. From a business perspective it makes more sense just to be bland and not invest the "extra" potential profits into multiple color variations unless a model grows roots like the Plantaris ands sticks around. Us collectors have proven over and over we are willing to take the black, grey, and brown, regardless as long as it was tagged with "collaboration - Limited editions." Until that changes they really have no motivation to do anything like invest in giving us the SNOW PRIZM ICE or Rose Gold or anything interesting and different cause in the end this is about money for them and paying dividends to investors and CEO's. The people who are financially invested in Suxalloitica could not tell you the difference between Jade and Emerald or even care about what you are talking about. They care about one color of green and that is Benjamins green. Until we stop giving that Benjamin green to boring colorways it will not change.
 
The truth is Oakley does not make the "cake" part of the fortune each year on us "expert" collectors. They are making money on the people who buy a pair in April - June, wear the pi$$ out of them, throw them away and next year repeat with a new style. Most people buy a pair of glasses and at max use it 3 years tops. We make up about 1 - 3% of their clientele and the above mentioned is the rest. Most casual users are unadventurous and go for Black (Grey variants) or Brown (Gold variants) and a smaller percentage will step outside to the Blues, Reds, Greens, Etc. From a business perspective it makes more sense just to be bland and not invest the "extra" potential profits into multiple color variations unless a model grows roots like the Plantaris ands sticks around. Us collectors have proven over and over we are willing to take the black, grey, and brown, regardless as long as it was tagged with "collaboration - Limited editions." Until that changes they really have no motivation to do anything like invest in giving us the SNOW PRIZM ICE or Rose Gold or anything interesting and different cause in the end this is about money for them and paying dividends to investors and CEO's. The people who are financially invested in Suxalloitica could not tell you the difference between Jade and Emerald or even care about what you are talking about. They care about one color of green and that is Benjamins green. Until we stop giving that Benjamin green to boring colorways it will not change.
100% agree but as you said, as the 1%-3% of purchases means our wallet vote is almost unheard.
 
So after the last 3 weeks of collabs I have to declare the glory days of exciting collaborations we all lost sleep over trying to get are behind us. There is now 3 what I would consider major collaborations STILL out there and have some piece or another readily available. Not to mention, when was the last time you saw a collaboration go to the sales bin at 30% off a little more than two weeks after it launched like the AP Frog? I think its a perfect storm of reasons. #1 being the economy sucks and people who were active collectors are just trying to make ends meet where they did not have to worry before. Prices are up all over the place. Wages have stayed stagnant, and some have even lost jobs in the past year. Looking at the industry it is like they are not even trying anymore. This has been a very bland boring year with the only real stand out to me being the Blue Undefeated Plantaris. I have to wonder if Satisfy choosing to go a more technical route with its release did not influence the spirit of the buyer and collector as well. While you cannot argue that their 2025 release 100% fits their niche in the industry its appeal to the masses was blah at best. I kinda always thought of the satisfy launch as the Daytona 500 of collaboration season and in the past few years its started us out with a bang of cool stuff on the dirty side. IDK I always try to give trend changes 6 months to a year before determining if something has seen its better days so I will give it time before over judging but its not looking very good.
 
I've been enjoying all the collaborations. But the best era of the collaborations were the Frogskins IMO. But most of the original Frogskins Collectors have parted ways. There's still several pairs on my list. Most likely will never obtain maybe one day. I'm enjoying the new frames other than Frogskins for a change. But I don't like how some collaborations are overdone with labeling their names all over the lenses and frames. Like the Oakley sreen printed logo. Without the Oakley screen print nose bridge just doesn't appear very Oakley like. I remember having the other collaborators name in the inside of the stem. Then unique color blocking. Staple pigeon is my favorite lenses because of the Pigeon in the corner of the lens. It's still something to always look forward to. I'm not gonna like everything and buy everything they been releasing. I think everything should be OCP.
 
In general, I feel this era is really coming to a close at this point. The MUZM releases started a extremely limited items, like the mumbos at less than 200 made total. Of the first few attainable (looking at you romeo/juliet muzm) releases it was always limited to a few hundred, serialized pieces. You could get them though, you just had to try. Then came the sub zeros, where it seemed like 4 billion were made. They ended up in vault stores for 50% off. Muzm eye shades, still for sale 6 months later.
The collabs, which used to be what we all wanted, have gotten more frequent, sell out slower (if at all) and are generally less appealing. A&P eye jacket, days to sell out. Muzm straight jacket, over a week to completly sell out. Undefeated straight jacket, still for sale. Braindead Straight jacket, still around a week later. Now we've got this Piet release, which used to be an instant sellout, hanging around like a fart in a bucket. Too much half assed stuff, charging way too much.
Then switch it around and make super limited, super expensive items that you literally have to be friends with the right people to even have the chance to buy. I kinda feel like this brand has become too elitist for me at this point.
 

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